Glossary entry (derived from question below)
Spanish term or phrase:
pauta de televisión
English translation:
TV advertising plan/schedule
- The asker opted for community grading. The question was closed on 2015-08-18 14:54:08 based on peer agreement (or, if there were too few peer comments, asker preference.)
Spanish term
pauta de televisión
Hablando de análisis de campañas publicitarias que incluyen pautas de televisión abierta y de cable.
Creo que el término sería "tv schedule" pero no estoy segura.
Aguardo respuesta.
Muchas gracias.
| 4 +3 | TV advertising plan/schedule |
Wilsonn Perez Reyes
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| 4 | TV guidelines |
Francois Boye
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| 3 +1 | television (adevertising) spots |
Helena Chavarria
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| 3 | (TV) media plan |
Ana Vozone
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| 3 | Program Schedule |
jude dabo
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Non-PRO (1): Phoenix III
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Proposed translations
El Salvador
BA in Translation & BA in Law
Native in: Spanish 
Works in: English to Spanish, Spanish to English, French to Spanish, and 2 more.
TV advertising plan/schedule
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Note added at 18 mins (2015-08-15 13:48:06 GMT)
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For instance, an automobile manufacturer may run a heavy national ***television advertising schedule*** promoting features of a new luxury car without divulging its ...
https://books.google.com.sv/books?id=IpZoLMpNcF4C&pg=PA201&l...
Zolo will customize your ***television advertising plan*** to reach your best potential customers within your budget.
http://mywindowco.com/johnhammarley/
United States
An economic geek with social skills
Native in: French
Works in: English to French, French to English, Spanish to English, and 1 more.
TV guidelines
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Note added at 27 mins (2015-08-15 13:56:33 GMT)
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http://www.babycenter.com/0_tv-watching-guidelines_64211.bc
Will do!
Native in: Portuguese (Variant: European/Portugal)
Works in: English to Portuguese, French to Portuguese, German to Portuguese, and 1 more.
(TV) media plan
Newswire | The Quest for Reach | Nielsen
www.nielsen.com/us/en/insights/news/2013/the-quest-for-reac...
Feb 11, 2013 - Nielsen Online Audience Segments—TV Viewing provides the insight you need to augment your TV media plan with online ads that reach ...
This lets you optimize your TV media plan from the moment your first spot airs and proceed to do advanced customer attribution modeling including TV data ...
The 30-second spot, the cornerstone of any TV media plan, is getting a lot smarter. That's because the ability to deliver addressable TV advertising and measure.
Program Schedule
Spain
Striving for excellence
Native in: English (Variant: British)
Works in: Spanish to English, Catalan to English
television (adevertising) spots
Contra la saturación y el costo de la pauta: el spot de 10 segundos.
A medida que avanza una campaña no solamente hay que cuidarse de los adversarios, sino de la reacción negativa de los electores. Cada vez hay que ser más cuidadoso con los contenidos que se incluyen en la pauta televisiva. No se puede aburrir, hartar y saturar a los electores. Por otra parte la pauta es muy costosa, y hay que tener la máxima presencia, al mínimo costo. Una buena forma de administrar esos problemas es el spot de 10 segundos. En ese tiempo, no puede haber muchos argumentos, solamente lo esencial, con mucho ritmo visual y auditivo.
http://www.costabonino.com/tvspots.htm
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Note added at 2 days19 hrs (2015-08-18 09:24:42 GMT)
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Sorry, that should be 'advertising', not 'adevertising'.
| agree |
Phoenix III
: As a graduate and with more than 30 years mktg. experience I agree with your answer.
2 days 4 hrs
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Thank you, Phoenix III :-)
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